Social Media Manager

Responsibilities:

• Support and execute the social strategy for Diablo, including, but not limited to: Twitter, Instagram, YouTube, Facebook, TikTok, Twitch, and Snapchat
• Help manage production and ensure executional success among internal and external creative teams
• Bring new and big ideas to the table with a digital/ social first mindset, as well as collaboratively build on others’ concepts to deliver game engagement and build passion for the franchise
• Organize the title’s social editorial calendar, aligning key stakeholders including regional teams to ensure they are on board with global plans and are executing initiatives on strategy
• Work effectively with internal cross-functional teams including Commercial, Consumer Marketing, Growth Marketing, Public Relations, Events, and Partnerships to drive 360 campaigns
• Collaborate on social media reporting, insights, and delivery through the use of analytics tools, including Sprinklr
• Utilize learnings to inform and support the creative approach, as well as drive KPI's across platforms and campaigns
• Define and update social best practices and organize global account operation.
• Build relationships with platform, digital and external brand partners, developing and executing co-branded initiatives

Requirements:

• 3+ years experience in social media at an agency or on the client-side as a Social Strategist or Digital Marketer
• Project management and collaboration experience in a cross-functional environment
• Self-starter mentality and track-record for clever social ideas
• A healthy understanding of audience development and growth
• Proficiency in collaborating within a large organization
• Experience in providing creative feedback for social content
• Passion for gaming, advertising, social media, and all things Diablo
• Excellent interpersonal, verbal, organizational, and technology skills
• Experience working with 3rd Party agencies/partners
• Knowledge of the latest platforms and technologies and desire to identify opportunities for strategic brand involvement
• Understanding of brand strategy and ability to write persuasive POVs
• Highly organized with outstanding attention to detail
• Working knowledge of social platforms and associated analytics programs and tools like – Sprinklr